The Baillie Gifford Prize 2024

Client: Four Communications
Commissioned by: The Baillie Gifford Prize
Production Company: Preference Studio 
Production Partner: N/A
Featured Talent: Richard Flanagan (Author of Question 7)
Filming Location: Remote interview via Riverside.fm
Equipment: Adobe Creative Suite, Adobe Premiere, Riverside.fm
Format: Branded and Social 16:9 & 9:16

Commissioned by Four Communications and produced by Preference Studio, this digital campaign for The Baillie Gifford Prize 2024 required a production services partner who could deliver author-led video content at filmic quality without a physical camera crew present.

Kumo London was brought on by Preference Studio to provide remote technical direction, interview setup and editorial-quality post. Operating via Riverside.fm, our team delivered real-time creative oversight across lighting, framing, signal stability and visual tone, functioning as a remote cinematographer with complete responsibility for picture and post.

The interview with Richard Flanagan was captured in a single, quietly composed session. Our focus was to elevate the intimacy of the author’s delivery, ensuring calm visuals, clean composition and a post-production finish suitable for campaign rollout across literary platforms, press channels and publisher sites.

STRATEGIC INSIGHT

This project is a clear example of how Kumo London supports studios and agencies as a white-label production service supplier quietly and precisely behind the scenes. In this case, Preference Studio led the campaign, while we ensured the remote filming process matched the editorial and cultural tone required by Four Communications and the prize organisers.

Our ability to direct, shape and deliver meaningful remote content makes us a trusted technical partner, particularly for book campaigns, author trailers and cultural press assets. This wasn’t just a remote interview, it was an exercise in protecting the author’s voice while working invisibly, behind the curtain. Kumo London provided emotional fluency, not just post.

Remote workflows like this aren’t just practical, they’re inclusive, carbon-light and scale beautifully across global campaigns.

WHY THIS MATTERS

This project proves that high-end branded storytelling doesn’t require a physical set or crew to create impact. In this case, our remote collaboration with Preference Studio demonstrated how Kumo London can quietly shape interviews that preserve intimacy, authorship and visual clarity even across time zones. 

It also reinforces our ability to work as a trusted remote production service supplier for high-stakes campaigns, aligning tone, editorial control and platform delivery across press, publishing and cultural channels. For literary campaigns, brand integrity matters and that integrity is built in the cut. Projects like this remind us that presence doesn’t require presence. It’s possible to hold a moment with care even remotely when the intention is right.

SERVICES PROVIDED

- Remote interview direction (Riverside.fm)

- Cinematic framing & lighting supervision (remote)

- Full technical control (signal, stability, setup & sound)

- Post-production & editorial mastering

- Delivery in campaign-ready formats

- Agency & studio liaison (Four Communications & Preference Studio)

RELATED WORK

See more of our production work below:

• Later with Jools Holland - BBC Sounds - Multi-camera artist interviews for BBC Studios with social and editorial delivery

• By All Accounts (season 1) - ACCA - Remote branded podcast series for a global institution, built around intimate storytelling

• Queen Elizabeth Olympic Park (2024) - Cinematic cutdowns for cultural campaigns and family-led experiences

• CeBeebies Rainbow Adventure - Visual clarity in cultural campaigns

Need remote post or interview editing for your campaign?

Let’s shape it together. Get in touch with Kumo London.